- Marynarska 13 02-674 Warsaw, Poland
- +48 501 620 692
- warsaw@consulton.pl
The Polish market is increasingly gaining in importance with foreign companies from all over the world. Poland’s market size and growth prospects following our membership of the European Union offer excellent business opportunities for international investors and companies looking to start up and grow in Central Europe.
Consulton supports foreign companies wishing to enter the Polish market. With a range of services in market development and competitive intelligence, Consulton provides – market research & analysis; strategic consulting; channel and partner research and also carries out and coordinates on site business activities.
Our goal is to help our Clients succeed by overcoming any differences in Polish business practices and culture.
Many companies in Europe and North America are interested in the Polish market, but lack sufficient understanding of business specifics and local market conditions in Poland. Furthermore, without Polish language skills they may feel constrained and unable to effectively communicate with their potential business (export/import) partners.
Poland offers entrepreneurs both numerous opportunities and challenges. On the one hand, the country is attractive due to its stable economy, growing market, and favorable investment conditions. On the other hand, some argue that Poland is not a friendly country for entrepreneurs, and that running a business can be difficult due to bureaucracy.
To provide a range of market entry & export consulting services to foreign companies interested in the Polish market.
We have already provided our services to companies and entrepreneurs from various countries including the US, the UK, Ireland, Israel, Switzerland, Germany, Denmark, Finland, Norway, Spain, Italy, Brazil, Austria and Russia. Consulton works with companies of various industries, and does not limit its services to selected market sectors, and up to now we have served clients of the following markets: property & real estate, consumer goods, pharmaceuticals, medical devices, aviation, automotive, construction, industrial goods, direct marketing & fulfillment, IT & high-tech, media & broadcasting, beauty & wellness, power energy, lighting and logistics.
Consulton offers a global capability in terms of research, market intelligence and business development services. We are able to provide our clients with a world-wide access to intelligence and know-how resources through our affiliations and close relationships with several international consultancies networks and consulting companies covering all the continents, which we support regularly on the Polish market.
market intelligence (desk & primary research), partner search. A leading manufacturer of professional construction equipment was unsatisfied with its sales on the Polish market. The company wanted to learn about the sector’s situation in Poland, market size and competitors’ position. Furthermore, the purpose of the study was to evaluate the current sole distributor’s engagement and abilities to effectively market the products to the target group. The assignment included also identification and evaluation of potential new distributors for the Polish market.
market intelligence (desk & primary research). A leading car manufacturer, having its production plants in one of the Western-European countries, considered moving its facilities to Poland. The assignment included a report underlining operational topics such as comprehensive labour and facility costs analysis, legal regulations and potential sites’ availability for the automotive industry in Poland.
market entry strategy & feasibility analysis, partner search. Industrial tools manufacturer and exporter, already being present in over 50 countries with its products, approached Consulton, in order to learn about the Polish market specifics and find out whether there is an opportunity to market its products in Poland. The study included market overview followed by our recommendation regarding the potential entry mode. As a follow-up, the client requested a partnering search (direct interviews) and on-site assistance by meeting the selected, short-listed candidates.
market research & entry strategy, distributor search. A foreign producer of medical air generators was looking for the business partner on the Polish market. The report contained a description of health care system in Poland, with specialized highlighting on compressors’ market. We presented relevant companies offering air compressors used for medical services, the most effective distribution channels, price conditions and comments on legislation. Moreover the assignment included our business assistance during negotiations with the suggested companies.